Communicado Magazine


 
 

 
Consumer

Dr. Pepper Ten

I’ve been injecting Dr. Pepper into my blood stream since I was about seven. Like many of my food vices, it’s the only soda/soft drink/pop I will drink. But, I restrict how much so as not to over-saturate the joy. And now t...
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Consumer

Ocean Spray Cranberry

I’ve been drinking Ocean Spray Cranberry combinations since I was in college. Not just as a casual consumer – I’m a loyal, committed consumer. I’ve tried every Cranberry combination; Cran*Apple, Cran*Grape, Can*Cher...
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Retail

JCPenney is not Dead…

When I was a kid, department stores were the deal. They were then, the equivalent of the big box stores now – Target, Walmart, Bed, Bath & Beyond. Wildly popular. I’m not sure when that changed, but, now, I don’t...
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Consumer

The Zesty Guy

So, Kraft has this new ad campaign called, The Zesty Guy. It’s this young guy with model looks cooking with Kraft Zesty salad dressing. It’s provocative… Kraft has decided to sell sex and some people are taking issue ...
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Consumer

Taco Bell Breakfast

I have to take this moment to commend Taco Bell for their latest ad campaign. They’ve launched Taco Bell breakfast and are using Ronald McDonald for testimonials. Brilliant. The catch: Taco Bell has scoured the country for me...
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Consumer

Arby’s Had the Meats…

Why can’t chicken restaurants just sell chicken? To that end, Arby’s is now making burgers. But not just any burger… a wagyu burger.  Before I get into what wagyu is, I want to talk about Arby’s… and Burger Kingâ...
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