Communicado Magazine


 
 

 
Consumer

The Zesty Guy

So, Kraft has this new ad campaign called, The Zesty Guy. It’s this young guy with model looks cooking with Kraft Zesty salad dressing. It’s provocative… Kraft has decided to sell sex and some people are taking issue ...
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Corporate

CVS: No Smoke Screens

CVS announced on February 5, 2014 that they will no longer sell tobacco products as of October 1, 2014. Their rationale is that, as a wellness center, they should be focused on and in promotion of healthy lifestyles and smoking...
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Consumer

Taco Bell Breakfast

I have to take this moment to commend Taco Bell for their latest ad campaign. They’ve launched Taco Bell breakfast and are using Ronald McDonald for testimonials. Brilliant. The catch: Taco Bell has scoured the country for me...
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Corporate

The USPS Is Not…

I recently had an unsettling experience with the United States Postal Service (USPS) that reminded me of several previous unsettling experiences with the United States Postal Service. I thought it critical to bring my professio...
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Journalism

The CBS Evening News – Round 2

It’s been almost 2 months since Scott Pelley took the anchor chair and he’s away on his first assignment for 60 Minutes. 2 Days into his absence and I’m back on board. Bob Schieffer is awesome. Day 2 with Bob Schieffer...
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Journalism

News International and News Corporation = Criminal Activity

I just don’t know where to begin with this one. I mean, being a journalist is supposed to equal honesty, integrity, a responsibility to the consumer… What the F? I guess to be fair, News Corp has not been implicated...
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