Network Morning Showdown

The Morning shows for the networks have always been a significant part of their news revenues, but, of late, the genre has turned into a juggernaut. I like that word – JUG-GER-NAUT. 🙂 And now, CBS had endeavored to re-...
by Communicado Magazine
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Taco Bell Breakfast

I have to take this moment to commend Taco Bell for their latest ad campaign. They’ve launched Taco Bell breakfast and are using Ronald McDonald for testimonials. Brilliant. The catch: Taco Bell has scoured the country for me...
by Communicado Magazine
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Ocean Spray Cranberry

I’ve been drinking Ocean Spray Cranberry combinations since I was in college. Not just as a casual consumer – I’m a loyal, committed consumer. I’ve tried every Cranberry combination; Cran*Apple, Cran*Grape, Can*Cher...
by Communicado Magazine
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What have we done to our Election Process…

You should probably sit down… This is gonna take a minute… Originally, I said I wanted to start writing about Election 2016 at the beginning of 2016 because our general election cycles have started running together – ...
by Communicado Magazine
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Arby’s Had the Meats…

Why can’t chicken restaurants just sell chicken? To that end, Arby’s is now making burgers. But not just any burger… a wagyu burger.  Before I get into what wagyu is, I want to talk about Arby’s… and Burger Kingâ...
by Communicado Magazine
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GMA TODAY

But First, This is Today on NBC… Not anymore. The Today Show’s lock on morning ratings has ended. They’ve lost their power and they did it to themselves. Let me start with the point at which the cracks started showing...
by Communicado Magazine
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